As the days pass, the number of internet subscribers in India is always on the rise & with the telecom internet revolution, it may well cross other developed countries relatively.
Considering this figure and the way that specialists consider, publicizing industry won’t have any huge effect from GST usage and increment in benefit assess, Digital Marketing field will get the significant lump in the promotions.
The advantage that organizations would be getting from the information credit framework, most would need to contribute it deliberately and measure the effect instead of simply diverting from the financial plan.
The biggest advantage in Digital Marketing is the measurability factor & the availability of a large number of audience, most companies will find it suitable to invest in paid ads in the Digital field.
On the cost factor also if a marketer sees, then Digital marketing is way more cost effective than offline field & companies also can specifically target the relevant audience.
Things like internet penetration rate & initiatives like Digital India would also add more sugar covering for those in the Digital Marketing field.
The benefits & the forecasts that experts have made for the advertising industry more specifically for Digital Marketing industry will take time before it starts showing results.